What do you say when a stranger calls and asks you to advertise on the scoreboard at the local high school stadium?
Many, many small businesses don’t have a designated marketing budget, nor a plan. As a result, someone calls asking them for a sponsorship or to advertise in a mailer and they consider everything. Rather than comparing the offer to their goals and what they know is effective for their type of business, they have to stop and think about everything that comes along.
It takes much less energy to say “yes” or “no” when you have a plan.
We work with you, through meetings, research and learning what materials you’ve already created, what you’ve already tried, and what is effective for others in your industry. We present you a comprehensive plan for marketing that also includes some business planning (SWOT analysis, etc.). We create a timeline and budget for implementing all of the ideas in the plan, and it’s up to you what you would like to do. You can do it yourself, or have SiteInSight some some or all of it.
Contact us today for a marketing plan that will save you money and show you how to strategically create your marketing presence and budget.